Research firm points out that with new features continually being added, social listening platforms are evolving into “social relationship” ones.
The four top social listening tools according to Forrester is: Synthesio, Netbase, Sprinklr and Brandwatch. There are a lot of great tools out there and keep in mind, Forrester is focused on the enterprise for the most part so a lot of these tools might not resonate with small and medium sized businesses as much as others.
Source: Forrester Wave Report Names Top Four Social Listening Tools
