by Eligeo Team | Feb 6, 2017 | Marketing, Sales
Building a lead management process can either be a very complex process or a simple process. If you’re a small business, I would venture to guess that you likely have not even considered building a lead process at this point. I’ve heard from a number of...
by Eligeo Team | Jan 30, 2017 | Marketing
One of the things that I find my customers love talking about is possibilities. The possibilities that CRM and marketing can achieve for them. If you’re not thinking about marketing automation, you should be. Small businesses especially need to think about this more...
by Eligeo Team | Aug 15, 2016 | Act-On, Marketing
Our favourite Marketing Automation tool just got better! Act-On recently announced the release of their new Advanced Social Media Module. Now you will be able to publish, listen and report on all of your social media posts directly within the Act-On platform. Act-On...
by Eligeo Team | Jul 27, 2016 | Marketing
If you’re a Canadian based company or if you market to Canadian residents, then you should already be aware of Canada’s Anti-Spam Law (CASL). The law came into force 2 years ago and still many marketers are trying to re-define their marketing strategies...
by Eligeo Team | Mar 7, 2016 | General Topics, Marketing
Research firm points out that with new features continually being added, social listening platforms are evolving into “social relationship” ones. The four top social listening tools according to Forrester is: Synthesio, Netbase, Sprinklr and Brandwatch. There are a...
by Derek Major | Jul 27, 2015 | CRM, Marketing, Sales
In the past several weeks I’ve been starting to do a lot more research into the impact of technology on small businesses in Canada. A lot of statistics that I’m pulling do fall in line with a lot of the perception that I have when dealing with small business owners. ...
