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All things sales, marketing and software related
SugarCRM Announces Hint – Relationship Intelligence
SugarCRM has announced a brand new product today called Hint, their new relationship intelligence solution to help Sugar users know their customers better. SugarCRM Hint, the debut product in the new SugarCRM Relationship Intelligence product line, reinvents...
SugarCRM Mobile 5.1.1 Released
Both the iOS and Android versions of Android have been updated for Sugar. You can simply update via your Appstore or Google Play store to get the latest version. More information on this update is available here....
SugarCRM Outlook Plugin Updated
SugarCRM announced last week that version 2.4.0 of the Sugar Outlook plugin is now available. The following features were added along with a number of bug fixes: The side panel has received a variety of updates, including: Key information for synced records is now...
Simple Lead Management Process
Building a lead management process can either be a very complex process or a simple process. If you're a small business, I would venture to guess that you likely have not even considered building a lead process at this point. I've heard from a number of people how...
How is your competition using marketing automation?
One of the things that I find my customers love talking about is possibilities. The possibilities that CRM and marketing can achieve for them. If you’re not thinking about marketing automation, you should be. Small businesses especially need to think about this more...
Eligeo CRM in the news: One big thing Corby did to improve its sales process
The Globe and Mail recently did an article on Corby who recently implemented Salesforce into their organization. Eligeo CRM was contacted for their opinion on how CRM solutions can impact how businesses can operate. “It won’t happen overnight,” says Derek Major,...
Establishing selection criteria for your CRM
If you haven't already downloaded it, make sure to download a free copy of the CRM Buyer's Guide that I wrote. It's a great way to get insight on how to go about purchasing a CRM system for your organization or in some cases utilizing it to better evaluate what you...
The Original Contact Manager for telemarketers
This is the 1st part in my series of incredible software feats in customer relationship management. In some articles I will be able to share names however in others they may be changed to protect the innocent. I had started Eligeo CRM in January of 2008 as a part-time...
Marketing Automation and Canada’s Anti-Spam Law
If you're a Canadian based company or if you market to Canadian residents, then you should already be aware of Canada's Anti-Spam Law (CASL). The law came into force 2 years ago and still many marketers are trying to re-define their marketing strategies to be CASL...
Why it’s important to plan your CRM implementation
Is a Technology Business Assessment important? Do I really need one before planning and implementing my CRM? The short answer is, YES. You must plan your CRM implementation for success. Performing a Technology Business Assessment and implementing a new CRM system...
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